# ATL United Sponsorship 2026
## Intro
20th Anniversary
Homecoming Edition
Atlanta Black Pride Weekend 2026
Sep 2 – Sep 8, 2026
Presented by
## Why hoMECOMING
Why Homecoming?
Coming Back to Where It All Began
For 20 years, Atlanta Black Pride Weekend has been more than a festival — it's been a homecoming. A moment when Black LGBTQIA+ people return to find community, reclaim space, and celebrate the roots of who we are.
| Number | Heading | Body |
| --- | --- | --- |
| 01 | Rooted in Atlanta | Atlanta is the HBCU capital of the world — a city built on the tradition of coming home. ABPW was born from that same spirit of returning to where Black excellence is celebrated without compromise. |
| 02 | 20 Years of Found Family | Every year, tens of thousands travel from across the globe to reunite with their people. The 20th anniversary is the ultimate homecoming game — the biggest reunion our community has ever seen. |
| 03 | Honoring the Originals | Homecoming honors those who came before. We celebrate the founders, the pioneers, and every person who showed up in year one and kept showing up — building the legacy that sponsors now join. |
| 04 | A New Chapter Begins | Every homecoming marks a turning point. Year 20 is not just a celebration of the past — it's a declaration of what comes next. Platinum Pride. The future is here, and it's rooted in our truth. |
"This is our Super Bowl, our Spelman Homecoming, our family reunion — all in one week."
— Atlanta Black Pride Weekend
## About
A Cultural
Movement
Atlanta Black Pride Weekend is a cultural movement and celebration of Black queer excellence — one of the most influential Black LGBTQIA+ experiences in the country. For 20 years, ABPW has been a destination where community, culture, nightlife, music, entertainment, and visibility collide. This year, **ATL United** — the collaborative experience curated by **Pure enHERgy Pride × SheFest** — returns for its second year: bigger, smoother, and more intentional. Honoring the legacy that came before while elevating spaces for women who love women and the broader LGBTQIA+ community.
20 Years
Of Celebration
ATL United
Pure enHERgy x SheFest
## Impact
Our Reach & Impact
3.5M+
Black LGBTQIA+ Adults in US
$3.7T
Global Community Spending Power
150K
Weekly Database Subscribers
70%
Identify as Black / African American
## Schedule
Schedule of Events
Atlanta Black Pride Weekend 2026 · hoMECOMING Edition
Wednesday
🌙 **Roll Call Skate Party** 8pm–12am
High energy skate party full of music, nostalgia and sisterhood to kick off the weekend. Presented by Pure enHERgy x SheFest. Not included with All Access Pass.
Thursday
🌙 **Official Welcome Party** 9pm–3am
The official women's welcome party to kick off ABPW weekend right. Two levels of indoor and outdoor vibes with DJs, drinks and nonstop energy all night long. Presented by Pure enHERgy x SheFest.
Friday
💃 **Body Language Stripper Party** 4pm–9pm
An unfiltered, high-energy afternoon party celebrating body confidence, freedom and self-expression. Presented by Pure enHERgy x SheFest.
🌙 **Friday Night Lights** 10pm–3am
A high energy nightlife experience with top DJs, dazzling lights and nonstop momentum from start to finish. Presented by Pure enHERgy x SheFest.
🌙 **Afterhours** 2:30am–6am
Keep the party going into the early morning hours. Not included with All Access Pass.
Saturday
☀️ **WetHer Day Party** 3pm–8:30pm
Indoor/outdoor day party featuring live performances from top LGBTQ artists, DJs, food vendors and hundreds of beautiful women celebrating together in midtown. Presented by Pure enHERgy x SheFest.
🌙 **The Blueprint MEGA PARTY** 10pm–3am
Signature women's mega party celebrating 20 years of ABPW. Big DJs, big energy and thousands of guests from around the world. State-of-the-art sound and lighting, celebrity performances, signature cocktails and unlimited fun. Presented by Pure enHERgy x SheFest.
🌙 **Afterhours** 2:30am–6am
Keep the celebration going after the mega party. Not included with All Access Pass.
Sunday
🏳️🌈 **Pure Heat Community Festival (PHCF)** All Day
Atlanta's largest outdoor Black LGBTQ+ festival. Featuring live music, DJs, celebrity appearances, awards and recognition, entertainment, food and merchandise vendors and community resources.
☀️ **The R and B Mixtape Day Party** 3pm–8pm
Feel-good women's day party soundtracked by throwback and modern R&B hits. Perfect for singing along and vibing with your crew. Presented by Pure enHERgy x SheFest.
🌙 **Scarlet Night – All Red Party** 10pm–3am
A sexy high-fashion women's night filled with heat. Dress code: all red. Bold looks and unforgettable late-night energy. Presented by Pure enHERgy x SheFest.
🌙 **Afterhours** 2:30am–6am
Keep the red-hot energy going into the early hours. Not included with All Access Pass.
Monday
🏟️ **Stomp The Yard – Adult Field Day** 2pm–8pm
Located at Piedmont Park. Games, friendly competition and outdoor fun bringing everyone together for laughs, team spirit and classic field day vibes. Presented by Pure enHERgy x SheFest.
🌙 **Forever I Love Atlanta – All White Finale** 10pm–3am
ABPW's closing night celebration. Dress code: all white. An iconic sendoff to 20 years of Atlanta Black Pride — featuring DJs, celebrity performers, vendors, and LGBTQ+ individuals from around the world. Presented by Pure enHERgy x SheFest.
🌙 Nightlife
🤝 Community
☀️ Day Party
🎓 Empowerment
## Sponsorship
Partnership Opportunities
Align your brand with Atlanta Black Pride Weekend 2026 — 20th Anniversary.
| Tier Name | Investment | Tagline | Description | Key Benefits |
| --- | --- | --- | --- | --- |
| Bronze | $1,500 | Visibility Starter | 2 Tickets · On-Screen Brand Presence · Merch Bag Inclusion | **Event Access:** 2 tickets to select ABPW weekend events — Roll Call Skate Party, Official Welcome Party, Friday Night Lights, WetHer Day Party, Scarlet Night, Forever I Love Atlanta All White Finale, Pure Heat Community Festival
**Screen Visibility:** Brand logo displayed on screens and LED displays at events throughout the weekend
**Merch Bag:** Option to include branded product, flyer, or promotional item in guest goodie bags
**Digital:** Social media mention and brand recognition across ABPW channels |
| Silver | $2,500 | Section & Experience | 4 Tickets · Reserved Section (No Bottle Minimum) · Screen Presence · Merch Bag | **Event Access:** 4 tickets to select ABPW weekend events
**Reserved Section:** Dedicated seating/standing section for your group
**Screen Visibility:** Brand logo displayed on screens and LED displays at events throughout the weekend
**Merch Bag:** Branded product, flyer, or promotional item included in guest goodie bags
**Digital:** Social media mention + brand recognition across ABPW channels · ABPW website logo listing |
| Gold | $3,500 | Full Activation | All Silver Perks + Festival Booth at Pure Heat Community Festival | **Everything in Silver, plus:**
**Festival Booth:** Dedicated branded booth/activation space at Pure Heat Community Festival (Sunday all day) — Atlanta's largest outdoor Black LGBTQ+ festival
**Community Visibility:** Direct engagement with thousands of festival attendees, community leaders, and tastemakers
**Event Access:** 4 tickets to select ABPW weekend events
**Reserved Section:** Dedicated section for your group at select events — no bottle minimum
**Screen Visibility:** Brand logo on screens and LED displays throughout the weekend
**Merch Bag:** Priority branded item included in guest goodie bags
**Digital:** Dedicated social post + email mention · Website logo listing · Event recap inclusion |
| Platinum | $7,500 | Premium Partner | All Gold Perks + VIP Table, Naming Rights on One Event & Brand Ambassador | **Everything in Gold, plus:**
**VIP Table:** Reserved VIP table with bottle service at one flagship event (Blueprint MEGA PARTY or WetHer Day Party)
**Event Naming Rights:** Brand name attached to one official ABPW event — "[Brand] Presents" billing on all event marketing materials and promotions
**Brand Ambassador:** Dedicated brand ambassador on-site throughout the weekend representing your brand to attendees
**Stage Recognition:** Verbal shoutout and brand acknowledgment from stage at your named event
**Event Access:** 8 tickets to select ABPW weekend events
**Festival Booth:** Premium booth placement at Pure Heat Community Festival
**Digital:** Featured sponsor spotlight post · Email blast mention · Website homepage logo · Full event recap inclusion |
| Diamond | $15,000 | Title Sponsor | Full Weekend Presenting Sponsor — Maximum Visibility, Category Exclusivity | **Everything in Platinum, plus:**
**Title Sponsorship:** "[Brand] Presents Atlanta Black Pride Weekend 2026" — your name on all weekend-wide branding, banners, digital assets, and press materials
**Custom Activation:** Fully branded experiential activation space at Pure Heat Community Festival — design your own brand experience
**VIP Access:** 12 tickets + private VIP lounge access across all flagship events
**Media Partnership:** Co-branded content series, podcast/radio segment, and post-event documentary inclusion
**Naming Rights:** Brand attached to two official ABPW events of your choice
**Digital:** Presenting sponsor placement on all digital channels · Dedicated email campaign · Full recap + social campaign inclusion |
Sponsorship Tiers
Why Sponsor
Community Impact
Benefits Include
Why Sponsor ABPW?
| Benefit | Description |
| --- | --- |
| National Brand Exposure | Align with one of the most powerful Black LGBTQIA+ platforms in the country |
| Cultural Credibility | Position your brand as a diversity, equity, and inclusion leader |
| Engaged Audience | Direct access to a loyal community with $3.7T global spending power |
| Community Impact | Support LGBTQIA+ visibility, youth empowerment, health initiatives, and cultural preservation |
| Marketing Reach | 150K+ email subscribers, 100K+ flyer distribution, national radio and media partnerships |
| Authentic Connection | High-impact engagement with a global audience that values representation |
Community Impact
Sponsors directly support:
| Impact Area |
| --- |
| LGBTQIA+ visibility and representation |
| Youth empowerment & safe spaces |
| Health and wellness initiatives |
| Economic education and opportunity |
| Cultural preservation and legacy |
| Advocacy and community resources |
## Events Overview
2026 Highlighted Events
Sep 2 – Sep 8, 2026 · Atlanta, Georgia
| Icon | Event Name | Category | Day |
| --- | --- | --- | --- |
| 🌙 | Roll Call Skate Party | Nightlife | Wed |
| 🤝 | Mayor's Pride Reception | Community & Empowerment | Thu |
| 🌙 | Official Welcome to Atlanta Pride Party | Nightlife | Thu |
| ✨ | Influencers Gala | Highlighted | Fri |
| 💃 | Body Language Stripper Party | Nightlife | Fri |
| 🌙 | Friday Night Lights | Nightlife | Fri |
| 💜 | Empower Her Brunch | Community & Empowerment | Sat |
| 🎬 | Film Festival & Roundtable | Community & Empowerment | Sat |
| ☀️ | WetHer Day Party | Highlighted | Sat |
| 🔥 | The Blueprint MEGA PARTY | Nightlife | Sat |
| 👑 | Vixens Drag Brunch | Community & Empowerment | Sun |
| 🏳️🌈 | Pure Heat Community Festival | Highlighted | Sun |
| 🎓 | LGBTQ Youth Festival | Highlighted | Sun |
| ☀️ | The R&B Mixtape Day Party | Community & Empowerment | Sun |
| 🌙 | Scarlet Night – All Red Party | Nightlife | Sun |
| ☀️ | Mix Her | Community & Empowerment | Mon |
| 🏟️ | Stomp The Yard – Adult Field Day | Community & Empowerment | Mon |
| 🌙 | Forever I Love Atlanta – All White Finale | Nightlife | Mon |
## Contact
Let's Make History
Partner with us for the 20th Anniversary.
hoMECOMING Edition · 2026
Girly@E3Twenty.net
